Certificate digital marketing online

If you are interested in doing a free online certified training in digital marketing then you might wish to consider the following free course offered by Google Digital Garage.

Name:  Fundamentals of digital marketing

Website:  https://learndigital.withgoogle.com/digitalgarage

Price:  FREE – certificate digital marketing online

Owners:  Google Digital Garage

Rank: 7 out of 10


Fundamentals of digital marketing, Product Overview

This free online course is made up of 26 modules and is designed for beginners.  The course should take around 40 hours.

Here is a list of the modules which are part of the course:

a.  Take a business online (4 modules)

Module 1 – The online opportunity

Module 2 – Your first steps in online success

Module 3 – Build your web presence

Module 4 – Plan your online business strategy

b. Make it easy for people to find a business on the web (5 modules)

Module 5 – Get started with search

Module 6 – Get discovered with search

Module 7 – Make search work for you

Module 8 – Be noticed with search ads

Module 9 – Improve your search campaigns

c. Reach more people locally, on social media or on mobile (7 modules)

Module 10 – Get noticed locally

Module 11 – Help people nearby find you online

Module 12 – Get noticed with social media

Module 13 – Deep dive into social media

Module 14 – Discover the possibilities of mobile

Module 15 – Make mobile work for you

Module 16 – Get started with content marketing

d.  Reach more customers with advertising (4 modules)

Module 17 – Connect through email

Module 18 – Advertise on other websites

Module 19 – Deep dive into display advertising

Module 20 – Make the most of video

e.  Track and measure web traffic (3 modules)

Module 21 – Get started with analytics

Module 22 – Find success with analytics

Module 23 – Turn data into insights

f.  Sell products or services online (2 modules)

Module 24 – Build your own online shop

Module 25 – Sell more online

g.  Take a business global (1 module)

Module 26 – Expand internationally

The Good & the Bad

The Good:

PRO #1 – It’s a free course.

PRO #2 – On completion of the course you get a certificate which you can easily attach to your Linkedin profile.

PRO #3 – It’s a high quality course created by Google so you can be sure the information you are learning is of a high standard.

The Bad:

CON #1 – It is going to take a fair amount of your time to complete the course.

CON #2 – The course starts out at a very basic level and you are likely to already know some of the information (but then it is a beginner course).

Who is this course for?

The target audience for this course are people with a business who are looking to build their business making use of digital marketing startgies.  Individuals who are looking to start a business will also benefit from completing this course.  If you are looking to start a career in digial marketing or are interested in increasing your chances of getting a job then this course is likely to benefit you.

My Final Opinion of Fundamentals of digital marketing by Google Digital Garage

If you are a beginner looking for free online certified training in digital marketing then you should seriously consider doing this course.

If you are looking for training which is more advanced and comprehensive then you might want to read my article on Wealthy Affiliate.