Certificate digital marketing online
If you are interested in doing a free online certified training in digital marketing then you might wish to consider the following free course offered by Google Digital Garage.
Name: Fundamentals of digital marketing
Price: FREE – certificate digital marketing online
Owners: Google Digital Garage
Rank: 7 out of 10
Fundamentals of digital marketing, Product Overview
This free online course is made up of 26 modules and is designed for beginners. The course should take around 40 hours.
Here is a list of the modules which are part of the course:
a. Take a business online (4 modules)
Module 1 – The online opportunity
Module 2 – Your first steps in online success
Module 3 – Build your web presence
Module 4 – Plan your online business strategy
b. Make it easy for people to find a business on the web (5 modules)
Module 5 – Get started with search
Module 6 – Get discovered with search
Module 7 – Make search work for you
Module 8 – Be noticed with search ads
Module 9 – Improve your search campaigns
c. Reach more people locally, on social media or on mobile (7 modules)
Module 10 – Get noticed locally
Module 11 – Help people nearby find you online
Module 12 – Get noticed with social media
Module 13 – Deep dive into social media
Module 14 – Discover the possibilities of mobile
Module 15 – Make mobile work for you
Module 16 – Get started with content marketing
d. Reach more customers with advertising (4 modules)
Module 17 – Connect through email
Module 18 – Advertise on other websites
Module 19 – Deep dive into display advertising
Module 20 – Make the most of video
e. Track and measure web traffic (3 modules)
Module 21 – Get started with analytics
Module 22 – Find success with analytics
Module 23 – Turn data into insights
f. Sell products or services online (2 modules)
Module 24 – Build your own online shop
Module 25 – Sell more online
g. Take a business global (1 module)
Module 26 – Expand internationally
The Good & the Bad
PRO #1 – It’s a free course.
PRO #2 – On completion of the course you get a certificate which you can easily attach to your Linkedin profile.
PRO #3 – It’s a high quality course created by Google so you can be sure the information you are learning is of a high standard.
CON #1 – It is going to take a fair amount of your time to complete the course.
CON #2 – The course starts out at a very basic level and you are likely to already know some of the information (but then it is a beginner course).
Who is this course for?
The target audience for this course are people with a business who are looking to build their business making use of digital marketing startgies. Individuals who are looking to start a business will also benefit from completing this course. If you are looking to start a career in digial marketing or are interested in increasing your chances of getting a job then this course is likely to benefit you.
My Final Opinion of Fundamentals of digital marketing by Google Digital Garage
If you are a beginner looking for free online certified training in digital marketing then you should seriously consider doing this course.
If you are looking for training which is more advanced and comprehensive then you might want to read my article on Wealthy Affiliate.